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Sony Ericsson announces launch dates for Xperia X1
London, UK – 10 September 2008 – Sony Ericsson today announces 30 September 2008 as the official launch date for the Xperia X1 – initially available to consumers in the UK, Germany and Sweden. The handset will be available in other markets across Europe, Asia and Latin America throughout Q4 2008.
The official global launch of the Xperia X1 will take place at Tent London as part of London Design Week between September 18 – 21st.
Webcast
To start the countdown to the launch of Xperia X1, Sony Ericsson will host a live global webcast on September 15 at 13:00 GMT + 1, offering viewers the first in-depth demonstration of the handset. The web cast will also premiere the first episode of an alternative reality thriller Johnny X. To register to view the web cast and Q&A session with Xperia X1 Senior Product Manager Magnus J Andersson, please visit: sonyericsson.com/premiere.
“We are extremely pleased with the innovation and new user experience we have created for consumers on the Xperia™ X1,” said Rikko Sakaguchi CVP and Head of Creation and Development at Sony Ericsson. “The in-depth demonstration on the web cast will showcase how this handset is truly unique. The nine panel eco system puts the user in total control of the primary experiences available on the phone and allows consumers to personalise the panel interface to suit their needs and lifestyle. The Xperia™ X1 has the highest quality screen on the market, four-way navigation keys and optical joy stick to give a stressless browsing experience and, with its super fast processor and network speed the Xperia™ X1 really bridges the gap between personal, entertainment and work mobile needs.”
Xperia
The Xperia™ X1 is the first product under Sony Ericsson’s new premium sub-brand Xperia™. Designed to meet consumers’ needs for a converged entertainment and mobile web communication experience, the Xperia™ X1 is an extremely stylish handset encased in a real stainless steel body, with a striking arc-slider design, supported by a powerful multimedia ecosystem.
Consumers can access a world of experiences by tapping on one of the unique customisable panels on the three-inch high resolution touch-widescreen. Windows Mobile lets you choose from a dynamic range of activities anytime and anywhere; from enjoying your music, watching a video, checking email, shopping online or working with Windows Mobile Office on-the-move. The full QWERTY keyboard and quality metal casing completes this premium handset. For more information please visit: sonyericsson.com/x1
